With designers giving messages through their shows to conserve mother earth, rolling out eco-friendly clothing lines and creating bags made out of recycled plastic, the glamorous fashion fraternity seems all set to protect the planet. "It is wonderful to see that Indian designers are increasingly getting involved in working on issues of social and environmental concerns. This is in line with the Fashion Design Council of India's (FDCI) objective of generating environment-friendly products and increasing the use of recycled material," Rathi Vinay Jha, director general of FDCI, told IANS. The ongoing Wills Lifestyle India Fashion Week (WIFW) organised by the FDCI saw designer Siddartha Tytler's collection 'Fusion Earth 3000 AD' which, in his own words, was "all about our planet". "Through my collection I want to convey the message to the people to be more aware about the environment, especially about threats like global warming. Hence, you will see a lot of forest, foliage and earth prints in my clothes," said Tytler. "I have used natural dyes and fabrics for my collection. Silk threads and mother of pearl embellish it. All these originate from earth," he remarked. The collection for both men and women had swimsuits with rouched busts, Grecian dresses, trumpet skirts, shirts with linen zoaves, kurtas and T-shirts. As an extension of the autumn/winter 2007 line 'Go Green' of designer Deepika Govind, her collection 'Send My Roots Rain - An Eco-Theatre' urged the people to protect forests and the environment. "My collection highlights the global environmental crisis and the crisis within each of us as we battle to confront the truth," said Govind. Environment-friendly Soya bean fabric and bamboo fabrics were used to create the collection. "The show is an appeal to make brand India proud. And people must seriously think about providing better environment for the better future of our next generation," she said.
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